Yunnan’s flower market poised to capitalize on positive momentum

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The Dounan Flower Market, located in Kunming City, capital of Yunnan Province in southwest China, is poised to establish a dominant position in the global market due to its extensive range of floral varieties, desirable quality, and affordable prices. The flourishing flower market serves as the source for over 70 percent of flowers shipped across China. Seven out of every 10 flowers in the country come from this flower market.

For many Chinese people, buying fresh-cut flowers has increasingly become a part of daily life. “There are so many more options to choose from when buying flowers here for my girlfriend. I got these roses, and they cost only 25 yuan (3.45 U.S. dollars),” said a visitor.

Three decades ago, the Dounan Flower Market was simply a street lined with roadside stalls selling flowers. However, it has since transformed into Asia’s largest and the world’s second-largest fresh-cut flower trading market after Amsterdam.

“Yunnan Province boasts over 300 varieties of flowers, with seven out of 10 flowers in China being produced here. The exquisite floral diversity from Yunnan reaches over 50 countries and regions, contributing to an impressive export value of approximately 3.4 billion yuan (470 million U.S. dollars) in the first quarter of 2024,” said Qian Chongjun, CEO of Yunnan Dounan Flower Group.


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