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US (FL): Floriexpo heads to Fort Lauderdale for expanded 2023 Edition

January 24, 2023
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Floriexpo will take over the Broward County Convention Center from May 31st – June 2nd, 2023. On May 31st, the event will present an exclusive Pre-Conference Day designed for mid and high-volume buyers, category managers, and merchandisers across all segments of the floral industry. Previously the “International Floriculture Expo,” Floriexpo enters 2023 with a new format that includes a revamped content program, curated experiences specific to high-volume buyers as well as retail professionals, and a major focus on enhanced networking and a top-notch experience.

Attendees and exhibitors will have access to customized itineraries designed to maximize learning, purchasing, networking, and fun in a brand-new immersive experience. The Floriexpo Key Buyer Program returns with significant upgrades, including waterfront lodging, experiential “field” trips, a myriad of evening events, professional development zones, and a dedicated space to take meetings and conduct business right on the show floor.

For floral professionals outside of the grocery space, Floriexpo has designed an “inspirational” path that will focus on trendspotting, design workshops, and dedicated networking with like-minded professionals that will help attendees improve their bottom line in real-time.

Returning in 2023 will be the thrilling Iron Designer Competition and fan-favorite Flower Naming Ceremony, in addition to the Most Beautiful Booth Award. Newly added unique events include a Summer themed waterfront welcome party,  Flori After Dark Party, as well as a host of keynote presentations and networking breakfasts.

“As Floriexpo continues to thrive post-pandemic, we knew this was the year we really wanted to dive into the experiential potential of the show. We are bringing back old favorites while really amping up the fun factor with the goal of being a show that continues to be a can’t miss event on the calendars of our incredibly busy attendees,” said Bob Callahan, Group Vice President and Event Director. This community is amazing, and along with our best-in-class exhibitors, we can’t wait to welcome everyone to beautiful Fort Lauderdale.”

Floriexpo fast facts
– Date: Jun 1-Jun 2, 2023 (Key Buyer Pre-con Day – May 31st )
– Where: Broward County Convention Center, Fort Lauderdale, Florida | Host Hotel: Hilton Fort Lauderdale Marina
– How: Attendees may register at www.floriexpo.com 

For more information:
Floriexpo
floriexpo.com 

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