Those who are interested can now find selected fair highlights from the top lecture program at Ambiente, Christmasworld, and Creativeworld 2023 on the practice-oriented Conzoom Solutions online platform. Simply register with your trade fair login and benefit from valuable expert insights.
Photo: Messe Frankfurt/Pietro Sutera
The leading trade fairs Ambiente, Christmasworld, and Creativeworld brought together renowned international designers and experts from the consumer goods sector in Frankfurt am Main at the beginning of February 2023. These included, for example, Tai Elshorst-Delofski, Claudia Herke, Sebastian Holmbäck, Ken Hughes, Dimitris Leivadas, Annetta Palmisano, Karim Rashid, Gemma Riberti, Sanjay Sauldie or Theresa Schleicher. They shared their expertise both live on site at the Conzoom Solutions Academy and for the Digital Extension, which was available to all trade fair participants for digital networking until mid-February 2023.
“It is our mission and strategic goal to be a valuable business enabler for the consumer goods industry with both physical trade shows and digital offerings throughout the year. The Digital Extension provides an effective matchmaking tool for our exhibitors and visitors. At the same time, online events are being planned that focus on relevant topics and move the trade forward. All this is complemented by practical and exciting content on the Conzoom Solutions knowledge platform,” says Julia Uherek, Vice President of Consumer Goods Fairs.
Missed a lecture? Or are you interested in reviewing selected highlights? Then it’s worth clicking on Conzoom Solutions now. The following videos are online here:
To design & trends:
- Karim Rashid: Global Thinking, Global Shaping.
Making design a public issue and accessible to all – that is the goal of the renowned New York designer. He talks about the influences and opportunities that globalization brings. - Sebastian Holmbäck: Design objects as cultural markers and why you should care about them.
In his lecture, the multiple award winner and designer answers questions such as: What is a cultural marker? What does it mean for a brand to have a cultural marker in its portfolio? Is there a formula how to create a cultural marker? - Annetta Palmisano: Ambiente Trends 23+.
The trend expert delves deeper into the trend worlds that focus on sustainability, unexpected new creations, and design icons across the board and offers an overview of what is new in the entire consumer goods industry. Included for the first time are trends around New Work and the modern workplace. - Annetta Palmisano: Christmasworld Trends 23+.
In her lecture, the trend expert reveals which colors, shapes, and designs will be in vogue for Christmas decorations in the future. The three exciting trend worlds focus on classic and, at the same time, surprising designs as well as on natural, sustainable decorations. - Claudia Herke: Creativeworld Trends 2023.
The growing awareness of sustainability also has a strong influence on the active DIY community: repairing instead of throwing away, using what is already there, embellishing, and creating something new from it. Experimentation is becoming more popular, and whatever you like is allowed. The trend expert gives an insight into the latest trends in the creative industry: spot-on handicraft! - Tai Elshorst-Delofski: Artful wickerwork objects – unique and sustainable.
Using the example of unconventional wickerwork, the artist, art therapist, and designer present how simple tricks can be used to create new designs for the home.
On changing values & consumer behavior:
- Gemma Riberti: The Future Consumer 2024 – How to meet tomorrow’s consumer demands.
In her presentation, the Head of Interiors with the global trend forecasting agency WGSN looks at the new priorities and capabilities of consumers and how changing consumer behavior will affect how they live, work, and spend their leisure time. - Sanjay Sauldie: Consumption 4.0: Surviving the “Never Normal” and Shaping the “Always Different.”
Sauldie is the Director of the European Internet Marketing Institute EIMIA and one of the most sought-after European experts on the topics of digitalization in companies and society. He shows what the consumer goods industry can do to develop new opportunities and optimally adapt to the new changes. - Theresa Schleicher: New Retaility: the new retail economy in 2023.
The futurologist and retail expert from the Zukunftsinstitut looks at what will emerge in the future from the current crises and gives a view of the retail world of the coming years. - Ken Hughes: Is your business ready for the consumer of tomorrow?
As a leading expert on consumer and buyer behavior, as well as a customer experience strategist, he inspires new strategies to achieve emotional brand loyalty that goes beyond simple transactional purchases of consumer goods. - Dimitris’ Dimi’ Leivadas: How to create trusting and successful relationships between owners, teams, guests, and suppliers in the hospitality industry.
Leivadas shares his expertise as an internationally recognized entrepreneur, strategist, advisor, and mentor working primarily on luxury and sustainable tourism and hospitality projects, as well as technology and philanthropy.
On the practice-oriented online platform, retailers can also regularly find new articles, interviews, or videos with valuable impulses for a targeted customer approach.
For more information:
Christmasworld
https://christmasworld.messefrankfurt.com/frankfurt/en
Ambiente
https://ambiente.messefrankfurt.com/frankfurt/en
Creativeworld
https://creativeworld.messefrankfurt.com/frankfurt/en
