LiveTrends Design Group, an innovative company dedicated to inspiring lifestyle home décor by fusing nature and art, participated in this year’s Floriexpo event as an exhibitor. Floriexpo, one of the largest B2B floral events, held at the Miami Beach Convention Center, hosted over 1,500 attendees from all over the world from June 7 through June 9. The event boasted over 60,000 square feet of exhibitions from 225 global vendors in the floral, produce, and horticulture industries. LiveTrends Design Group’s booth showcased the company’s unique and innovative design approach to home décor, featuring living walls while also showcasing its various handcrafted plant products.
“From brainstorming and mapping out the concept to the actual design process itself, we aim to exercise our creative flair to bring the products from our LiveTrends and Urban Jungle brands to life at conferences and expos,” said Marieke Hoogerwerf, visual merchandise manager of LiveTrends Design Group. “Our creative team strives to innovate through trend spotting and research, similar to that of a fashion house, to cultivate an on-site feel and experience that will leave a lasting first impression with all who step inside.”
Featuring live moss walls and hanging plants throughout the interior and exterior of the booth, LiveTrends Design Group carefully crafted the booth over the course of two months. A team of 5 was required to transport all building materials to Miami Beach, where careful assembly took hours to build.
“I put my full trust into Marieke and the visual merchandise team to represent the creativity and personality of the LiveTrends brand at shows and events,” said Bisser Georgiev, CEO and founder of LiveTrends Design Group. “Our retail and industry partners are the cornerstone of our business, so we put our best foot forward at this year’s Floriexpo using the latest design trends as we continue to expand the product lines.”
Led by Bisser Georgiev, LiveTrends Design Group continues to grow with over 15 big-box retail partners, including Target, Lowe’s, Trader Joe’s, Kroger, Publix, and more. The brand values all retail relationships highlighted through their custom and unique products tailored specifically for each partner and their consumers’ interests, from the in-store instillations to the products themselves. Striving to innovate alongside partners, LiveTrends Design Group designs over 500 original products each year and hand-assembles over 240,000 units per week. Additionally, the brand has 250,000 square feet of warehouse space, along with 65 acres of greenhouse production.
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