Floriculture has been identified as a sunrise industry in India, and its market size in the country is projected to grow to Rs 55,000 crore by 2025. The rich diversity of flower species and favourable climatic conditions make Assam an ideal place for commercial cultivation of flowers to get large shares of the floriculture market in the country. While this potential has remained untapped, the growing demand for flowers in the state is met by supplies primarily from neighbouring West Bengal, which results in an outflow of several crores of rupees every year. The Assam Cabinet’s decision to expand the area under flower cultivation will give a push for increasing production under the State Floriculture Mission.
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