Italy: Liguria region at the international fair in Amsterdam with 300 local flower and ornamental green companies

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A collective stand in which the products of over 300 Ligurian companies find space, flowers and ornamental greenery: like this Liguria region It looks at ‘ IFTF – International Floriculture & Horticulture Trade Fair – taking place at Expo Haarlemmermeer, near ad Amsterdam, until November 10th.

The region has been able to distinguish itself in particular for spring flowers, anemone and ranunculus first and foremost, but they have also attracted interest the ornamental greenery, a very popular product for Liguria, and the colorful novelties in the field of dried and stabilized flowers.

Local companies and producers have stood out for their innovative proposals, thanks to new uses of cacti and succulents in bouquets and compositions, new colors in the stabilized sector and new floriculture products intended for furnishings already purchased by large international retailers.

In particular, Sanremo, the city of flowers par excellence, has stood out for its great hybridization capacity. A story that began about 150 years ago, thanks to the commitment of companies that today have come to be managed by the fifth generation of passionate flower growers.


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