Grow Rebates rebrands as BIG Incentive Group

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Grow Rebates announced its rebranding to BIG Incentive Group.

“Renaming our company to BIG Incentive Group signifies our broader mission to assist growers in overcoming financial barriers to acquiring top-tier horticultural technology,” says Rob Van Diest, Founder and CEO of BIG Incentive Group. “Our BIG Incentive Program has been a game-changer for many, enabling them to purchase high-quality, energy-efficient equipment without the need for extensive capital outlay. This transition marks a new chapter in our journey to support the horticultural industry more effectively.”

BIG Incentive Group leverages its horticultural expertise to provide tailored solutions that enhance growers’ operational efficiency and yield. The company’s approach allows sellers to maintain full product value while enabling buyers to benefit from minimal capital outlay, reduced operating costs and improved efficiency.

Ron DeKok, Chief Commercial Officer, echoes the enthusiasm for the next step changes. “BIG Incentive Group is dedicated to accelerating the adoption of sustainable, energy-efficient technology in the horticultural industry,” says DeKok. “By reducing capital expenditures and maximizing the available incentives, we help our clients invest in the best equipment available, ultimately leading to increased productivity and profitability.”

The rebranding aligns with BIG Incentive Group’s commitment to advancing the Controlled Environment Agriculture (CEA) market. By providing BIG incentives and rebates, the company seeks to facilitate the acquisition of horticultural LED fixtures, driving sustainability and innovation in the industry. The company organizational structure and ownership remain unchanged under the rebranding.

For more information:
BIG Incentive Group

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