bloomon Is Launching a 100% Organic Bouquet for the Fifth Year

Staff
4 Min Read

bloomon is celebrating the fifth anniversary of its bouquet, which consists entirely of organic SKAL-certified flowers from Dutch soil. These flowers are grown naturally, in the open ground, and without the use of chemicals. The bouquet is for sale from today.

From Dutch Soil

The bouquet is filled with the best field and cornflowers from the Netherlands, in fresh seasonal colors. The design has been put together with great care by floral stylists and has a playful, airy style. Cornflowers at different heights provide a playful effect.

Sibbe Krol, Director of Sustainability at bloomon, says:

“We are proud that we are now offering organic bouquets in our shop for the fifth year in a row. Creating healthy flowers without the use of chemical pesticides takes a grower a lot of time and energy. Together with our growers, we are working towards a greater range of organic flowers so that we can introduce more and more people to them.”

 

European Organic Quality Mark

Organic flowers are highly dependent on the weather and nature. As a result, the supply of organic flowers from Dutch soil is still limited. The land area for organic flowers in the Netherlands is only a very small part of the total area used for flower cultivation. The 100% organic bouquet is therefore a true limited edition and therefore a special gift from nature.

bloomon is the very first online florist in the Netherlands and Belgium that is allowed to place the European organic quality mark on a bouquet. The European organic quality mark makes it clear that a product complies with EU rules and the high requirements for organic production.

bloomon x The Pollinators

bloomon collaborates with The Pollinators foundation, especially for this bouquet. The Pollinators are committed to the well-being of pollinating insects. This is desperately needed because pollinators such as wild bees, bumblebees, and butterflies are having a hard time in our landscape. It is precisely these small insects that are so important for healthy ecosystems. For every purchase of the 100% organic bouquet, bloomon donates €2 to The Pollinators.

The 100% organic bouquet is available for €26.95 in the bloomon floral shop.

About Bloomon

bloomon is an online florist for floral gifts. From modern and airy to compact and refined: each bouquet is specially designed by floral stylists and filled with the best flowers of the season. The flowers come directly from the grower and are delivered in the bud. And that means extra-long enjoyment: they stay fresh for at least 10 days. bloomon was founded in 2014 and is active in five markets: the Netherlands, Germany, Belgium, Denmark, and the United Kingdom. Since April 2021, bloomon has been part of the British Bloom & Wild Group. bloomon is B Corp certified and has been working climate-neutral since 2020, certified by Climate Neutral Group.

About Sustainability at Bloomon

bloomon has shortened the chain considerably by skipping the auction and wholesale and purchasing the flowers directly from the grower. This means that the flowers are delivered ultra-fresh and in bud to your door and customers can enjoy their flowers for longer, at least 10 days. bloomon is B Corp certified, which means we meet high standards in the social, environmental, responsibility, and transparency fields. bloomon is an active member of the Floriculture Sustainability Initiative (FSI) and since June 2020, all bloomon products have been officially certified climate-neutral through Climate Neutral Group (B Corp). bloomon regularly publishes a sustainability report stating its sustainability ambitions and latest insights.

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